Identity and merch // 2021 to 2022
A Defense for Catholicism
A personal project: a mark, its colourways, merch, and a carousel that explains one idea at a time.
RoleEverything
Dates2021 to 2022
ToolsIllustrator, Photoshop
DeliverableMark, three colourways, merch mockups, carousel template
The brief. An apologetics account needed to feel considered, not shouted. One mark, a quiet blue and gold, and a carousel that could carry a quotation with its source.
What I built. The shield mark in black, dark blue and gold. Quotation-mark devices for pull quotes. A five-slide carousel template. The mark on caps, a mug, a T-shirt and stationery.
Mockups: stock templates carrying the mark; nothing here was manufactured.